לחצו כאן לגרסה בעברית

“When someone buys a piece of jewelry from my collection, I feel that
a personal and human connection is suddenly created between us.
It is exciting for me to create things of beauty for other people”

“A piece of jewelry contains a whole world in itself.
It can hold history, life stories, and emotions.
It transcends time and connects generations.”

“A jewel is an external representation of an internal story”

Hello and welcome to my website!
My name is Rona Nitzan and I am a jeweler, designer and artist.
Since 2011, I have designed and made contemporary jewelry under my brand, RONANI.

I work with a wide variety of materials such as gold, silver and brass, often in combination with natural gems and rough diamonds.

Recently I began creating Art Works.
I create dainty golden elements using metalsmithing techniques and combine them on larger surfaces such as iron or wood.
Art has a lot of freedom in the creation process, there are no rules, and I can let myself be….

The following is an interview about me and my work,
I hope you enjoy reading it!

When did you become a jeweler?
I have always been attracted to art and design. After working for 10 years as a programmer, I felt it was time to pursue my passion.
On a trip to New Zealand, I stopped for a few days in a town on the North Island where I saw an advertisement for a stone-carving workshop. I was curious about it and decided to join in and give it a try. It was a decisive moment that made me realize I wanted to explore my creativity through jewelry making.
Also, on a more philosophical level, I have always had a passion for both art and science, and I find that making jewelry combines aspects of both fields.

Could you explain a bit more about the connection between these two fields?
Making jewelry requires one to be both precise and intuitive. I like to explore materials, to feel and touch them, and understand how they react in different situations. Taking a raw material and creating something entirely new with my own hands is something I find endlessly fascinating. The process of creating a piece of jewelry requires a feel for the material and accuracy in the making.

Was there anything special you experienced during your work as a jeweler?
Not long ago, I found out about a family connection I have with goldsmithing. My maiden’s name is Assayag, which in Arabic means “jeweler.” In Morocco, where my paternal ancestors are from, family names usually referred to a trade or occupation. So, in a way my ancestral roots led to my current occupation without me even knowing it.
In addition, the work of jewelry making is about carefully assembling several parts together.
I feel that, in a very personal way, I too went through an introspective process of connecting and assembling.

What does a piece of Jewelry represent for you?
I feel that a jewel contains an entire world in itself.
It can hold history, life stories, emotions.
It transcends time and connects generations.
A jewel is an external representation of an internal story.

What techniques do you use in your work?
My goldsmithing is traditional in the sense that it relies on ancient techniques and knowledge that has been passed along from one generation to the next.
I employ traditional techniques to craft the metal itself, and also use the technique of lost wax casting process, in which I hand carve wax models that are later turned into metal.

How do you decide which piece of jewelry to make?
I approach the material without much forethought and simply give myself the freedom to express what I absorb from my surroundings. Physical touch is the central sense through which I create.
For me the process of creation is organic, experiential and emotional.

What kind of jewelry do you create?
There are the collections I produce from my own inspiration.
When someone buys a piece of jewelry from such a collection, I feel that a personal and human connection is suddenly created between us.
Although the artistic process of creation is personal, it’s exciting for me, ultimately, to create things of beauty for other people.

In addition, there is jewelry that I create from individual requests.
People also come to me with old jewelry, whether it’s a piece inherited from their grandmother, such as wedding rings or other such items they want to refurbish or alter in some way.
For such clients, these inherited items represent a deep connection to the past, a sort of way of preserving family bonds and continuity.
Sometimes the request is to melt the whole material and produce something entirely new. Other times, they want to leave a certain part of the piece of jewelry and improve or change its appearance.
I find these projects and processes fascinating.
People come to me with their life stories, and it is always amazing to see and understand how a piece of jewelry can contain such powerful emotions within it.

What are your sources of inspiration?
Flowing and organic forms, materials and textures that have a certain roughness.
These are my starting points.
I am also inspired by the Japanese aesthetic tradition of Wabi Sabi which emphasizes simplicity, rawness, coincidence, and imperfection.

Another source of inspiration is collaborating with other artists. In the past year I have collaborated with interior designer Maayan Ashkenazi. We set up a jewelry brand named, RUS2, which explores creations using screws and bolts – two things we both love!

How can one view your jewelry and artwork?
By appointment at my studio in Ramat Gan.
Occasionally, I hold sales or participate in shows or events.
The easiest way is to leave your contact details below and join my mailing list where I post updates on new collections and special events. Of course, you can also follow me on Instagram or Facebook (links bellow).

Any final words you’d like to share?
I would like to quote a sentence from Leonard Koren’s book about Wabi-Sabi:

“Beauty can spontaneously occur at any moment given the proper circumstances, context, or point of view.”

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